Costa Coffee - 7 out of 10 people really are that gullible.

The Times newspaper has reported that Starbucks (the mediocre coffee chain) has complained to the Advertising Standards Authority because it disagreed with a claim by Costa Coffee (the mediocre coffee chain) that people prefer one type of mediocre coffee over another.

In other news on the company, they’ve just launched a “flat white” mediocre coffee, [...]